BMW announces awards for young stylists
December 16, 2004 - BMW Group Press Release

The BMW Group has once again presented awards to the best young stylists. 73 modellers from all over Germany had been invited to submit their designs in the BMW Design Modelling Competition (DMC). The most impressive entries were the designs by Heiko Geisenhainer, from the Aachen University of Applied Science, and the team model by Gerti Feichtner and Michael Meinzinger from the University of Porcelain and Industrial Design in Selb. Their prize was the use of a MINI Cooper S for one year – driver training inclusive. This was the second occasion on which students and graduates from the fields of styling and industrial design had been given the opportunity to demonstrate their creative potential and specialist expertise. For the Design Modelling Competition, the task involved translating a defined, two-dimensional design sketch of a MINI racing car into a three-dimensional model, observing the constraints of a specific technical package. The entrants were able to choose between adopting a computer aided, virtual form for their design (CAS = computer aided styling) and creating a physical clay model.

BMW Group Head of Design and jury chairman Christopher Bangle commended the eight prizewinners. Bangle's speech revealed how impressed he was with the entries submitted. He praised the passion with which the entrants had tackled the subject and emphasised the important role of the modeller in the design process. Professor Burkhard Göschel, Member of the Board of Management of BMW with responsibility for Development and Purchasing, stressed the unique status of such a competition throughout the entire automotive industry. As the event's patron, he presented the prizes together with Bangle and emphasised how much it is in the interests of the BMW Group to attract talented, ambitious young people.

The second prize, a three-day plane trip to the Paris Motor Show, went to Jochen Bierwerth from Munich's University of Applied Science (CAS category) and Thomas Doppler and Kristin Hahn from the University of Porcelain and Industrial Design in Selb (Clay category). Finally, four designs earned the third prize of an exclusive BMW Lifestyle digital watch. Anja Weddeler and Alexander Schlesier (both from the Halle School of Art and Design) received this prize in the CAS category. The team comprising Sven Paulick and Benjamin Kreuzer (Selb University of Porcelain and Industrial Design), together with Sebastian Driesch from the State University for Ceramics, were awarded third prize for their clay design.

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